If it comes from a search engine bot, then it will be directed to a special page that contains only keywords. However, if visitors are coming from humans, a page will be displayed in normal language.
Cloaking Page atau Doorway Page
These search engine bots / robots, such as the registrar, always come regularly to your site to record the development of your site's pages. Whether busy souvenir tumbler murah, beli aja di souvenirku.id
or not, whether the content is updated or not. The bot then will update the list to later decide whether or not the pages of your site are eligible for ranking.
When this bot is rushed to a page with only certain keywords, the site owner hopes the bot will give good points so that the site's ranking rises.
If the page for the bot with the visitor page has the same topic, there will be no problem. But sometimes pages for bots and pages for visitors have different topics so that visitors like the wrong entry or fooled. Though visitors enter the site through a search engine.
For example, when you search for the keyword "Internet Marketing Course", suddenly the search engine sends you to the affiliate product sales page, it doesn't connect, right? Because the search engine has been tricked by a special page that contains a lot of keywords so the search engine ranks incorrectly.
However, this will not happen again because Google has been updating or continuing to improve the algorithm.
How about a site that has a Responsive Web Design (RWD) feature? The site has changed appearance when displayed on desktop media, mobile phones or tablets. Well, that's another thing. It's allowed for the convenience of visitors even though the principle is the same.
But if it is used for a particular purpose, it can't be. Be careful. Do not use prohibited techniques that Google knows? How about a forbidden technique that is not known to Google?
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