That's the reason why the “start small, work hard” approach always works when it comes to SEO rather than taking shortcuts.
If you are someone who is struggling to increase search traffic to your site, you may be missing some things like keyword research, no link building, no on-page SEO, not focusing on user experience, etc.
But long tail pro vs semrush the main metric that helps you build a profitable blog in the long run is becoming an SEO expert . Although you don't have to be an expert in it but you should learn and apply the basics of SEO to get better rankings and sales.
This is where having access to the right SEO tools like SEMrush comes in handy. If you are a regular reader of Blogger Passion, you probably already know that I talk about SEMrush a lot. The reason? I love SEMrush.
If you're wondering why this is the right tool for your blog, here are 10 reasons why I love using SEMrush for organic traffic research and more sales. Let's dive into the details of the benefits of SEMrush.Quick note : Click here to get a 30-day free trial of SEMrush which is worth $99.95. This is an exclusive offer only for Passionate Blogger readers for a limited time.
Why I love SEMrush (Benefits) and what makes it the #1 SEO tool?
Table of contents
- Why I love SEMrush (Benefits) and what makes it the #1 SEO tool?
- 1. Provides a 360-degree view of competition research
- 2. Your site metrics in one place
- 3. Analysis of traffic from any site made easy!
- 4. SEO content templates
- 5. Prices don't burn your pocket
- 6. Keyword research made easy with SEMrush
- 7. Want to do a site audit? It's a walk in the park
- 8. #1 backlink analysis tool
- 9. Very easy to use and the data is very accurate
- 10. Check your keyword rankings at a glance
- FAQ
- Final thoughts on why I love the SEMrush SEO tool (SEMrush Benefits Explained)
1. Provides a 360-degree view of competition research
How are your competitors performing?
This is the most important question that you always need to ask yourself if you want to build a profitable blog or online business. Without competitor research, it's impossible to measure your growth (be it traffic, sales, or branding).
While there are plenty of tools out there for performing competitor analysis, none comes closer to SEMrush.
It is a perfect competitor research tool that allows you to do the following things.
- Backlink analysis
- Find the top keywords of a site
- Estimate the traffic of any site
- Finding your competitors' ad copy, etc
In short, SEMrush gives you a 360-degree view of your competitors so you can easily find out all the ins and outs of your competitors' sites. It helps you provide a detailed analysis of what keywords to target, which product ads to use, and various SEO strategies that you can implement to build a successful online business.
So what are you waiting for?
Get 30 days free access to SEMrush and start doing competitor research.
Get 30 days SEMrush pro for free
Step 1: Click this EXCLUSIVE link to get your 30-day SEMrush account for free (which is worth $99.95). You will be redirected to the following page where you can take a free trial of SEMrush.
You must now register by entering your email and password of your choice.
Step 2: You will now be redirected to a page that looks like this.
Step 3: Enter your details (email, password and billing details) to get your SEMrush Pro account for free for the next 30 days.
Once you click on the “ Place The Order ” button , it will create your SEMrush account without charging any fees.
Get 14 days SEMrush Guru account for free
Would you like to gain access to a $199.95 SEMrush Guru account? Then, follow the steps mentioned below.
Step 1: Click here to get a free 14 day Guru account trial from SEMrush. Then, click the "Get your 14-day teacher trial" button.
Now, you need to create an account.
You have to register yourself where you have to enter your email and password.
Step 2: Once you have entered your email and password to create an account, you will be taken to their payment page.
You will now be given a 14 day free trial for their Guru account. Just complete the payment information and you're done!
Why should you use a SEMrush Guru account?
Here are some of the main reasons SEMrush Guru accounts should be considered over Pro accounts.
- Get access to all data and features from SEMrush pro account
- 30,000 results per report
- 5,000 reports per day
- 3 simultaneous sessions
- Access to display advertising research
- Tracking 500 keywords
- Access to branded PDF reports
- Access to historical data (including archived SEMrush database, which dates back to January 2012)
- and the list goes on
So what are you waiting for?
Get a SEMrush Guru account for 14 days (worth $199.95)
2. Your site metrics in one place
SEmrush provides an overview of your site's performance. This is how it looks.
Look at that? SEMrush provides a complete overview of your site along with details such as:
- organic keywords
- Organic traffic
- Ads (if you have any)
- Position tracking visibility
- Site audit (so you can easily check the overall health of your site to see if there are any SEO issues to fix)
- SEO ideas
- Social media tools (to keep tabs on your social followers)
- Brand monitoring (if someone is talking about your brand, name or blog)
- Backlink audit (along with toxic links so you can get rid of bad links)
With your site metrics above, you can easily find out if someone is talking about you, linking to you, your keyword position along with organic traffic volume, and so on. So it's very easy to know how your site is performing just by logging into your SEMrush dashboard.
3. Analysis of traffic from any site made easy!
Want to estimate your competitor's site traffic? Then, try SEMrush's new feature called Traffic Analysis (in beta). This gives you website traffic generated by desktop users (mobile user data has not been entered).
Here's how it works. Go to Traffic Analysis under the Domain Analysis tab and enter the domain of your website or your competitor's site.
See the magic?
SEMrush gives you an in-depth overview and shows all the traffic details of your competitors along with their sources.
You will find their monthly traffic estimates along with the following details.
- Unique visitor
- Pages / visits
- Average visit duration
- Bounce rate
- SEMrush traffic rank and
- Traffic source
See.. that's a lot of information. You are actually spying on their Google analytics where you can easily find out their details like bounce rate, average. time spent, top traffic sources, etc along with their monthly traffic forecast.
These details give you ample understanding of what you can do to outperform your competitors.
Not only that, you get detailed information such as:
You can find your competitors "search%" along with referring sites with their monthly traffic estimates and you can also find out your competitors traffic by country.
I can easily say that the information provided by SEMrush is MORE accurate than the information you get from other sites like SimilarWeb, Alexa etc.
4. SEO content templates
This is a new feature of SEMrush (Beta version, still) that helps you analyze your competitors' content and gives you ideas for writing content that is perfectly optimized for search engines to increase your search traffic.
In simple terms, this SEO feature helps you compile well-organized content for search engines so you don't have to worry about SEO optimization.
Here's how it works.
Just enter keywords and click the Create SEO template button.
And it gives you all the SEO recommendations for your content. This is it!
Not only does it show an analysis of your top 10 Google competitors, but it also provides you with valuable information such as keyword recommendations and general recommendations.
If you pay close attention to the above image, you can easily find out the following to get a higher ranking in search engine results.
- Things like how many backlinks you need and where to get them for faster search results.
- General on-page SEO recommendations such as where to put your target keywords (in the title, h1 tag, meta description, etc).
- Use of LSI keywords so that you can rank better for keywords that have a similar meaning to your main target keyword.
- Along with the most important metrics like "text length". In the example above, I recommended that I write 1376+ words.
You may now ask, why should I write 2000+ words for a single post.
There are 2 simple reasons to write long-form content over short articles.
- Detailed articles send you more search traffic and Google crawlers give more weight to pages with rich and in-depth articles. Usually 2000+ word articles always perform better than short 1000 word articles. That's why we highly recommend they write for your site if you want more search traffic.
- Long forms of content add A LOT of value to your audience. This gives them a good understanding of your topic so you can build trust and increase your overall website sales.
5. Prices don't burn your pocket
Let me quickly summarize what you can do with SEMrush and let's also give some prices for each to give you an idea of how much the whole package costs.
- Keyword research - $50 to $100 a month (Long Tail Pro costs $67/mo)
- Competitor analysis - $100 a month (Moz costs $99/mo)
- Backlink analysis - $100 a month (Ahrefs costs $99/mo)
- Keyword tracking - $50 to $100
- Site audit - Over $100
Did you see that? All of them cost you up to $500 a month but it's SEMRush that offers all of the above features (even more) for just $99/mo.
So it's stealing.
The good news is, I have an exclusive offer for Passion Blogger readers.
You can use the following link to get SEMrush (worth $99.95) free for 30 days.
Grab SEMrush 30 Day free trial (worth $99.95)
6. Keyword research made easy with SEMrush
When it comes to keyword research, SEMrush is my go-to tool. I don't rely on too many SEO tools to increase my search engine traffic. Because it is a waste of time and energy. That's why I spend more time on fewer tools and SEMrush definitely tops the charts.
Let me show you an easy tutorial on how to use SEMrush for keyword research.
Let's take the long tail keyword "how to lose weight fast" and this is what I got.
You can also select the database (country) of your choice so that you will get accurate results with SEMrush. It also shows the number of specific keyword searches you entered on Google. So it becomes relatively easy for you to do it or not.
Note that, your main keyword has a search volume of 246K monthly searches (this is a very competitive keyword and you need lots of quality backlinks to rank #1, so stay away from that keyword) while the other keywords are “how to lose weight fast” and easy” has 4K monthly searches (which is better targeted due to low search volume).
Also, you can get lots of keyword ideas for your main keywords by clicking the View Full Report button and you can choose your keywords wisely with low competition.
You can also find out all the keywords related to your main keyword using SEMrush (shown on the right side of the image above) so you can sprinkle LSI keywords (semantic keywords) inside your blog posts to get better search rankings when perform page optimization.
Here's a great SEO tip when doing keyword research using SEMrush.
NEVER choose keywords with a higher monthly search volume.
Why? They are difficult to rank and you have to put in a lot of effort to get backlinks. So if you have a new blog, target low to medium volume keywords instead of using high competitive keywords.
You might ask, "What is the average monthly search volume I can use to rank better."
That's a good question and it really depends on your industry. For example, if you are in the fitness industry and cover fitness news, finding keywords with around 1000 monthly searches is great.
If you are in the news industry, you can get better rankings even for high volume keywords because most news are trending topics so your ranking will depend more on how quickly you cover them.
As a rule of thumb, choose keywords that have a monthly search volume between 200 to 2000. That's a good number and you can get better rankings with less effort if you target keywords in that range.
7. Want to do a site audit? It's a walk in the park
A site audit is all about finding and fixing your site's problems. Most bloggers always neglect to do frequent site audits of their sites.
Done right, by fixing any SEO or technical issues related to your site, you can always get better rankings and doing site audits is very easy with SEMrush.
This is how it looks.
The image above shows the results of the Blogger Passion site audit. It gives a score (100 for the highest and 0 for the lowest), you can think of it as your site's technical score. The more you score, the better your site will rank better on Google.
SEMrush's site audit tool helps you find everything from:
- Site error
- Warning
- Notification
- Broken problem etc
This means that you can easily find all site related issues such as;
- Alt tags are missing
- Long title tag
- Broken link
- Switch error
- Blocked urls etc
So you can easily start fixing those SEO related technical issues to get higher search rankings on Google.
The best part about the SEMrush site audit tool is that you can do it as often as you like (once a week or once a month) so you can track how your site is performing and easily find out if your site is penalized by Google updates or not.
8. #1 backlink analysis tool
Backlinks are key if you want to build a site that gets a lot of traffic from Google.
Without getting links, it is impossible to rank higher or increase your website traffic. Let me tell you one thing: nothing links to your stuff automatically if you're not known.
You have to go out and start looking for backlink opportunities for link building. Yes, there are so many link building strategies you can use like guest posting, blogger outreach, skyscraper technique, etc. But one of the most effective and easiest ways to build quality links is to do a backlink analysis of your competitors.
Here comes the golden SEMrush. It provides you with accurate backlink information from any site no matter what niche or industry you are in.
Let's talk about a quick tutorial on how you can use SEMrush to perform backlink analysis.
Go to Backlink Analytics. Now, enter one of your competitor's domain names (URL) and click search.
In our example, let's use the Backlinko URL.
The Backlinko site has a whooping number of 2 Million backlinks pointing to its site!! No wonder this site generates a lot of visits every month.
Plus, you can see all those links are from over 25,000 different sites. SEMrush also shows you details like the domain score (the more, the better the impact on Google) along with the Trust score.
Not only that, SEMrush also provides you with data about new backlinks to your competitors. In the image above, you can see it clearly.
You can also easily find out the source of your competitors' backlinks.
Let me see;
Now, how can you use these resources?
You can easily find out which pages of your competitors' sites are getting more links from others.
You can do 3 simple things to build great links to your site using this strategy.
- You can analyze those pages
- Create better content around the page and
- Reach out to those sources (that link to your competitors) to link to your stuff
Does it work? Yes, but you should reach out to as many bloggers as possible to get the best results. If you're wondering how to make this strategy work, check out this article on doing proper blogger outreach.